In planning for the future, we often find ourselves asking questions like, “What will the economy be doing next year?” or “How will things change in ten years?” But forecasting the future is notoriously difficult, as the significant events that will shape it are inherently unpredictable. Instead, perhaps we should be asking a different question: What will remain the same ten years from now? What will be unchanged one hundred years from now? Understanding the constants in life is far more valuable than trying to predict an uncertain future.
In Same As Ever, bestselling author Morgan Housel offers 24 insightful stories about the aspects of life, human behavior, and business that will endure over time. By understanding these unchanging truths, readers gain a powerful tool to think about risk, opportunity, and how to navigate an unpredictable future. As you see these timeless themes repeat throughout the years, you'll find yourself nodding in recognition and thinking, “Yep, same as ever.”